Friday, September 30, 2005


SLVR underwear

Essential Equipment SlVR is introducing the world’s first underwear line that is designed for women and their sport. SLVR combines the optimum blend of technology and materials to create an undergarment of maximum comfort and superior performance.
Who says performance can’t be sexy. While we put a lot of technology into SLVR, we didn’t neglect fashion and fit. SLVR comes in three styles: a sexy thong, a boy short and a form-flattering hi-cut brief. All styles provide the same innovative “skin friendly” performance.
The secret of SLVR is SilverSilver is known for its medicinal qualities, including burn treatment and the healing of skin. Those same qualities are what make SLVR unique. Actual silver is woven into our patented fabric creating a high-tech material that is soft, comfortable and eliminates odors before they start.
Moisture TransportThe fabric of SLVR is nylon/spandex/lycra which has been treated with a process that permanently changes this synthetic fabric into a cool, comfortable fabric that rapidly wicks and moves the moisture away from your body. You will stay dry and it will actually help regulate temperature. So when it’s hot, SLVR keeps you cool and comfortable. And when it’s cold, the same process keeps your skin dry, so you stay warm.
Not your mother’s cotton pantiesWhile it might have been Mom’s fabric of choice, cotton hold moisture, rather than wicking it away—making it heavy, uncomfortable and prone to bacteria and odor. SLVR efficiently removes moisture so bacteria and fungus never get the chance to form.
Performance that lastsSLVR undergarments are engineered to perform as well in your washer as they are on your body. They are wrinkle and stain resistant. And their superior moisture control never washes out.
SLVR is sold in white, black, nude, hot pink and blue in S,M,L,and XL.
Who is behind SLVR?Renowned horsewoman, fashion entrepreneur, Libby Edelman realized the need for specialized athletic underwear. Libby, once a top amateur horse back rider, everyday athlete, and retired business woman has developed the sports underwear line, SLVR for herself and for all women.
The question we have answered with the start of this company is “why are we taking better care of our feet than our private parts?” We have footwear for every aspect of our lives but when it comes to underwear; our choice has been to find the one pair we own that is comfortable. And it definitely wasn’t developed for our sport.
Now we have SLVR to wear for our sport. SLVR will let you concentrate on your sport and not your underwear. SLVR will let you feel as if you aren’t wearing any at all and it will keep you dry—totally wicking away any moisture therefore you aren’t at risk for an infection; and you won’t feel raw from the fabric rubbing against your most private parts of your body. SLVR will become a woman’s “essential equipment “ as she gets dressed for her sport. Our sport demands the right clothing inside …inside and out.
Find the SLVR collection at MountAndRider.com